Think about how many times food is eaten in a domestic or business/office setting on special occasions, both formal and informal: birthday celebrations, Christmas parties, lengthy in-house meetings, working lunches and product launches, to name a few. The regularity of these ‘eat-ins’ presents you with an excellent opportunity to build a business which services these needs.
Consider the selection you could offer, ranging from basic or fancy sandwiches to more ‘executive’ fork food provision or full sit down meals. You could also offer a waitress service, a wine service, a specialist vegetarian selection, and even an organic one too.
Mail customers direct with leaflets to explain about and advertise your service. You could even deliver some free sandwiches to businesses to launch the venture, leaving cards and leaflets with the food as well as napkins and plates printed with your business name and address. People need to know who you are and how to find you.
Pay attention to looking clean and hygienic. Think about a simple uniform to help reinforce that image. You will also need to apply for a food-handling license from your local Environmental Health Officer.
This will appeal if
– You have some basic culinary skills.
– You’re happy doing repetitive work – five dozen cheese and relish sandwiches in one go?
– You’re organised and reliable.
– You have good food presentation skills.
– Potentially huge market
– Good mark-up on finger foods.
– Low investment in stock – you buy supplies as you need them.
– Good cash flow set-up.
– You need space for hygienic storage and handling of food.
– You need transport.
– Could take some time to become established.
– Expand into catering on a larger scale, eg functions and conferences.
– Expand into neighbouring towns.
– Develop the drinks servi